searchengineland.com

Website review searchengineland.com

Search Engine Land - News, Search Engine Optimization (SEO), Pay-Per-Click (PPC)

 Generated on November 27 2025 20:28 PM

Old data? UPDATE !

The score is 46/100

SEO Content

Title

Search Engine Land - News, Search Engine Optimization (SEO), Pay-Per-Click (PPC)

Length : 80

Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.

Description

Breaking news, updates, insights, analysis and guides covering SEO, PPC and all things search from the Search Engine Land team and subject matter experts.

Length : 154

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Keywords

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Og Meta Properties

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Property Content
locale en_US
type website
title Search Engine Land
description Breaking news, updates, insights, analysis and guides covering SEO, PPC and all things search from the Search Engine Land team and subject matter experts.
url https://searchengineland.com/
site_name Search Engine Land
image https://searchengineland.com/wp-content/seloads/2022/11/SEL-OG-1920x1080-1.png
image:width 1929
image:height 1080
image:type image/png

Headings

H1 H2 H3 H4 H5 H6
1 41 1 0 0 0
  • [H1] Search Engine Land is the most helpful authority on SEO and PPC today.
  • [H2] Is your organic traffic disappearing?
  • [H2] Use content chunking to structure information for better UX, rankings, and AI visibility
  • [H2] Gemini 3 now used for some queries in AI Mode
  • [H2] The truth about byline dates in SEO (and how they really affect visibility)
  • [H2] Indexability: Make sure search engines can actually find and rank you
  • [H2] Google Ads’ Nano Banana Pro AI get rigorously tested
  • [H2] Google Ads overview tab now supports custom views
  • [H2] Google expands custom segments for restricted Display Campaigns
  • [H2] Google Ads search terms report: 5 tips for better results
  • [H2] Beyond SERP visibility: 7 success criteria for organic search in 2026
  • [H2] How AI answers are disrupting publisher revenue and advertising
  • [H2] Want to write for Search Engine Land?
  • [H2] Measuring zero-click search: Visibility-first SEO for AI results
  • [H2] Modern link building is about relationships, not transactions
  • [H2] Entity-first SEO: How to align content with Google’s Knowledge Graph
  • [H2] Google and AI slop are ruining Thanksgiving for food bloggers
  • [H2] AI KPIs: Turning mentions into strategy in the age of LLMs
  • [H2] ChatGPT, Perplexity push deeper into AI shopping
  • [H2] Google Ads MCC takeover attacks are rising – here’s how the phishing scams work
  • [H2] How to make products machine-readable for multimodal AI search
  • [H2] Google Business Profiles adds scheduling and multi-location publishing to Google Posts
  • [H2] Canonicalization and SEO: A guide for 2026
  • [H2] Fast, cheap, or good? The SEO tradeoff you can’t ignore
  • [H2] The proximity paradox: Beating local SEO’s distance bias
  • [H2] How to create answer-first content that AI models actually cite
  • [H2] The true cost of reactive SEO (and how to escape it)
  • [H2] How to dominate video-driven SERPs
  • [H2] Study finds major waste in Google Shopping ads on Black Friday
  • [H2] Study: Why seasonality adjustments keep failing advertisers on Black Friday
  • [H2] Google to auto-link YouTube channels and Google Ads accounts
  • [H2] Google Performance Max gets direct video uploads
  • [H2] ChatGPT adds more images to answers
  • [H2] Google: SEM and SEO will need to coevolve with search since SEO is not dead
  • [H2] SEO vs. PPC vs. AI: The visibility dilemma
  • [H2] 3 GEO experiments you should try this year
  • [H2] Google and Microsoft: How their Performance Max approaches align and diverge
  • [H2] New web standards could redefine how AI models use your content
  • [H2] Dale Olorenshaw speaks about a £15,000 landing page error
  • [H2] The latest jobs in search marketing
  • [H2] Agentic AI and SEO: How autonomous systems redefine search
  • [H2] Google Ads begin surfacing inside AI Mode as tests expand
  • [H3] Google Business Profiles adds scheduling and multi-location publishing to Google Posts

Images

We found 95 images on this web page.

4 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.

Text/HTML Ratio

Ratio : 6%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.

Flash

Perfect, no Flash content has been detected on this page.

Iframe

Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite

Bad. Your links have query string.

Underscores in the URLs

We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.

In-page links

We found a total of 113 links including 0 link(s) to files

Anchor Type Juice
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Anu Adegbola Internal Passing Juice
Kelsey Libert Internal Passing Juice
Danny Goodwin Internal Passing Juice
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The truth about byline dates in SEO (and how they really affect visibility) Internal Passing Juice
Indexability: Make sure search engines can actually find and rank you Internal Passing Juice
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Google expands custom segments for restricted Display Campaigns Internal Passing Juice
Google Ads search terms report: 5 tips for better results Internal Passing Juice
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How AI answers are disrupting publisher revenue and advertising Internal Passing Juice
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Measuring zero-click search: Visibility-first SEO for AI results Internal Passing Juice
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Link building Internal Passing Juice
Modern link building is about relationships, not transactions Internal Passing Juice
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Google and AI slop are ruining Thanksgiving for food bloggers Internal Passing Juice
Generative Engine Optimization (GEO) Internal Passing Juice
AI KPIs: Turning mentions into strategy in the age of LLMs Internal Passing Juice
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ChatGPT, Perplexity push deeper into AI shopping Internal Passing Juice
Google Ads MCC takeover attacks are rising – here’s how the phishing scams work Internal Passing Juice
How to make products machine-readable for multimodal AI search Internal Passing Juice
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Canonicalization and SEO: A guide for 2026 Internal Passing Juice
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The true cost of reactive SEO (and how to escape it) Internal Passing Juice
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Zoe Ashbridge Internal Passing Juice
Study finds major waste in Google Shopping ads on Black Friday Internal Passing Juice
Study: Why seasonality adjustments keep failing advertisers on Black Friday Internal Passing Juice
Google to auto-link YouTube channels and Google Ads accounts Internal Passing Juice
Google Performance Max gets direct video uploads Internal Passing Juice
ChatGPT adds more images to answers Internal Passing Juice
Google: SEM and SEO will need to coevolve with search since SEO is not dead Internal Passing Juice
SEO vs. PPC vs. AI: The visibility dilemma Internal Passing Juice
Marcus Miller Internal Passing Juice
3 GEO experiments you should try this year Internal Passing Juice
Adam Heitzman Internal Passing Juice
Google and Microsoft: How their Performance Max approaches align and diverge Internal Passing Juice
Navah Hopkins Internal Passing Juice
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Gagan Ghotra Internal Passing Juice
Dale Olorenshaw speaks about a £15,000 landing page error Internal Passing Juice
The latest jobs in search marketing Internal Passing Juice
Agentic AI and SEO: How autonomous systems redefine search Internal Passing Juice
Google Ads begin surfacing inside AI Mode as tests expand Internal Passing Juice
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4 Internal noFollow
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SMX Master Classes (Online) Internal Passing Juice
October SMX Master Classes Internal Passing Juice
SMX Next (Online) Internal Passing Juice
SMX Munich External Passing Juice
SMX Paris External Passing Juice
SMX Advanced (Boston) Internal Passing Juice
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MarTech External Passing Juice
Semrush coupon Internal Passing Juice
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About us Internal Passing Juice
Contact Internal Passing Juice
Privacy Internal Passing Juice
Terms Internal Passing Juice
AI policy External Passing Juice
Marketing opportunities External Passing Juice
Staff Internal Passing Juice
Login Internal Passing Juice

SEO Keywords

Keywords Cloud

google ppc engine nov ads how seo search anu content

Keywords Consistency

Keyword Content Title Keywords Description Headings
seo 63
nov 40
google 37
how 34
search 31

Usability

Url

Domain : searchengineland.com

Length : 20

Favicon

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Printability

We could not find a Print-Friendly CSS.

Language

Good. Your declared language is en.

Dublin Core

This page does not take advantage of Dublin Core.

Document

Doctype

HTML 5

Encoding

Perfect. Your declared charset is UTF-8.

W3C Validity

Errors : 0

Warnings : 0

Email Privacy

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Deprecated HTML

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Speed Tips

Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Too bad, your website has too many CSS files (more than 4).
Too bad, your website has too many JS files (more than 6).
Perfect, your website takes advantage of gzip.

Mobile

Mobile Optimization

Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap

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https://searchengineland.com/sitemap_index.xml

Robots.txt

https://searchengineland.com/robots.txt

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Analytics

Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

PageSpeed Insights


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