Generated on April 17 2026 05:55 AM
Old data? UPDATE !
The score is 61/100
Title
Sampo - Nordic Insurance Group
Length : 30
Perfect, your title contains between 10 and 70 characters.
Description
Sampo is the leading Northern European P&C insurance group with operations in the Nordics, Baltics, and the UK.
Length : 111
Great, your meta description contains between 70 and 160 characters.
Keywords
Sampo Group, Sampo plc, insurance group
Good, your page contains meta keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| url | https://www.sampo.com/ |
| type | website |
| title | Sampo - Nordic Insurance Group |
| description | Sampo is the leading Northern European P&C insurance group with operations in the Nordics, Baltics, and the UK. |
| image | https://www.sampo.com/globalassets/frontpage/images/share/fb-share-image.jpg |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 2 | 11 | 2 | 0 | 0 | 0 |
Images
We found 11 images on this web page.
6 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 2%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Great, there are no Iframes detected on this page.
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 23 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to content | Internal | Passing Juice |
| Group | Internal | Passing Juice |
| Investors | Internal | Passing Juice |
| Sustainability | Internal | Passing Juice |
| Governance | Internal | Passing Juice |
| Media | Internal | Passing Juice |
| Contact us | Internal | Passing Juice |
| Sampo as an investment | Internal | Passing Juice |
| Market overview | Internal | Passing Juice |
| Strategy and targets | Internal | Passing Juice |
| Business model | Internal | Passing Juice |
| Annual Reporting | Internal | Passing Juice |
| Latest results | Internal | Passing Juice |
| IR Blog | Internal | Passing Juice |
| Dividend | Internal | Passing Juice |
| Risk Management | Internal | Passing Juice |
| Share | Internal | Passing Juice |
| Terms of use | Internal | Passing Juice |
| Cookie policy | Internal | Passing Juice |
| Privacy | Internal | Passing Juice |
| Subscribe | Internal | Passing Juice |
| Accessibility | Internal | Passing Juice |
| Sitemap | Internal | Passing Juice |
Keywords Cloud
group customer reporting financial nordic sampo targets search sustainability insurance
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| sampo | 16 | ![]() |
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| group | 15 | ![]() |
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| sustainability | 11 | ![]() |
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| insurance | 6 | ![]() |
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| search | 6 | ![]() |
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Url
Domain : sampo.com
Length : 9
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
![]() |
Excellent, your website doesn't use nested tables. |
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Too bad, your website is using inline styles. |
![]() |
Too bad, your website has too many CSS files (more than 4). |
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Too bad, your website has too many JS files (more than 6). |
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Perfect, your website takes advantage of gzip. |
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
XML Sitemap
Great, your website has an XML sitemap.
| https://www.sampo.com/en/sitemap.xml |
| https://www.sampo.com/fi/sitemap.xml |
Robots.txt
https://sampo.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
Free SEO Testing Tool is a free SEO tool which provides you content analysis of the website.