Generated on April 06 2026 08:42 AM
Old data? UPDATE !
The score is 60/100
Title
Phil McKinney — Innovation Decision Expert
Length : 42
Perfect, your title contains between 10 and 70 characters.
Description
Why do smart leaders make terrible innovation choices? 40 years of pattern recognition from HP's CTO turned into frameworks you can use.
Length : 136
Great, your meta description contains between 70 and 160 characters.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| site_name | Phil McKinney — Innovation Decision Expert |
| type | website |
| title | Phil McKinney — Innovation Decision Expert |
| description | Why do smart leaders make terrible innovation choices? 40 years of pattern recognition from HP's CTO turned into frameworks you can use. |
| url | https://www.philmckinney.com/ |
| image | https://www.philmckinney.com/content/images/size/w1200/2025/06/20110504_McKinney_24-small.jpg |
| image:width | 1200 |
| image:height | 800 |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 0 | 10 | 0 | 0 | 0 | 0 |
Images
We found 11 images on this web page.
Good, most or all of your images have alt attributes.
Text/HTML Ratio
Ratio : 5%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 26 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to content | Internal | Passing Juice |
| The Studio | Internal | Passing Juice |
| Studio Notes | Internal | Passing Juice |
| Studio Sessions | Internal | Passing Juice |
| Work With Me | Internal | Passing Juice |
| About | Internal | Passing Juice |
| Store | External | Passing Juice |
| The Innovation Metric Bill Hewlett and Dave Packard Used | Internal | Passing Juice |
| PayPal Spends $3 Billion on R&D. Almost None of It Is Research. | Internal | Passing Juice |
| The R&D Metric Mark Hurd and HP Got Wrong | Internal | Passing Juice |
| You Knew Before I Did | Internal | Passing Juice |
| They're Everywhere | Internal | Passing Juice |
| How To Build a Decision System That Protects Your Thinking | Internal | Passing Juice |
| Elliott Is Inside HPE. We All Know What Happens Next. | Internal | Passing Juice |
| How To Quit Defending Decisions You Know Are Wrong | Internal | Passing Juice |
| All Posts → | Internal | Passing Juice |
| Contact | Internal | Passing Juice |
| Subscribe | External | Passing Juice |
| Library | Internal | Passing Juice |
| Book | Internal | Passing Juice |
| Privacy | Internal | Passing Juice |
| FTC | Internal | Passing Juice |
| Terms | Internal | Passing Juice |
| RSS | Internal | Passing Juice |
| Ghost | External | Passing Juice |
| Ubud | External | Passing Juice |
Keywords Cloud
innovation choices never breakthrough decisions notes make how studio mar
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| innovation | 10 | ![]() |
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| studio | 8 | ![]() |
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| how | 7 | ![]() |
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| mar | 7 | ![]() |
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| decisions | 5 | ![]() |
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Url
Domain : philmckinney.com
Length : 16
Favicon
Great, your website has a favicon.
Printability
Great. We have found a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
![]() |
Excellent, your website doesn't use nested tables. |
![]() |
Too bad, your website is using inline styles. |
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Great, your website has few CSS files. |
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Too bad, your website has too many JS files (more than 6). |
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Perfect, your website takes advantage of gzip. |
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
XML Sitemap
Great, your website has an XML sitemap.
| https://www.philmckinney.com/sitemap.xml |
Robots.txt
https://philmckinney.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Great, your website has an analytics tool.
Google Analytics |
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