Website review ordnancesurvey.co.uk
Ordnance Survey | Great Britain's national mapping service
Generated on March 04 2026 11:02 AM
Old data? UPDATE !
The score is 60/100
SEO Content
Title
Ordnance Survey | Great Britain's national mapping service
Length : 58
Perfect, your title contains between 10 and 70 characters.
Description
Discover Ordnance Survey's trusted geospatial data and maps, and unlock location insight and intelligence.
Length : 106
Great, your meta description contains between 70 and 160 characters.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| site_name | Ordnance Survey |
| url | https://www.ordnancesurvey.co.uk/ |
| title | Ordnance Survey | Great Britain's national mapping service |
| description | Discover Ordnance Survey's trusted geospatial data and maps, and unlock location insight and intelligence. |
| image | https://www.ordnancesurvey.co.uk/img-assets/banners/homepage-banner.xed9753e1.png?w=1200&h=676&crop=1200,675,0,1?w=1200&h=630 |
| image:alt | Ordnance Survey |
| image:width | 1200 |
| image:height | 630 |
| type | website |
| locale | en_GB |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 9 | 6 | 0 | 0 | 0 |
- [H1] Everything starts with location.
- [H2] We maintain the National Map - over 600 million features of Britain's landscape - enabling powerful, joined-up insights that support the nation every day.
- [H2] Plan, navigate, and explore with OS Maps
- [H2] Discover OS data, products and APIs
- [H2] Learn. Discover. Experience.
- [H2] Popular links
- [H2] Governance and Legal
- [H2] Careers
- [H2] Follow us
- [H2] Contact
- [H3] OS Shop
- [H3] Supporting the public sector
- [H3] Powering business
- [H3] News and insights
- [H3] Mapping services
- [H3] Education resources
Images
We found 13 images on this web page.
13 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 2%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Great, there are no Iframes detected on this page.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 92 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to main content | Internal | Passing Juice |
| All data products | Internal | Passing Juice |
| Addresses and names | Internal | Passing Juice |
| Maps and imagery | Internal | Passing Juice |
| Transport networks | Internal | Passing Juice |
| Buildings and infrastructure | Internal | Passing Juice |
| Land and terrain | Internal | Passing Juice |
| Water | Internal | Passing Juice |
| Areas and zones | Internal | Passing Juice |
| OS Net positioning data | Internal | Passing Juice |
| OS Data Hub | External | Passing Juice |
| Search for OS data products | Internal | Passing Juice |
| Licence requirements | Internal | Passing Juice |
| Product refresh dates | External | Passing Juice |
| Product support | Internal | Passing Juice |
| Our geospatial services | Internal | Passing Juice |
| Consultancy services | Internal | Passing Juice |
| Sustainability solutions | Internal | Passing Juice |
| Collective shared intelligence | Internal | Passing Juice |
| International services | Internal | Passing Juice |
| OS VeriEarth® | Internal | Passing Juice |
| Geodesy and positioning services | Internal | Passing Juice |
| Geovation startup hub | Internal | Passing Juice |
| Speak to a geospatial expert about consultancy and services | Internal | Passing Juice |
| Our customers | Internal | Passing Juice |
| General public | Internal | Passing Juice |
| Government and public sector | Internal | Passing Juice |
| OS Partners | Internal | Passing Juice |
| Businesses | Internal | Passing Juice |
| Financial services | Internal | Passing Juice |
| International | Internal | Passing Juice |
| Educators and students | Internal | Passing Juice |
| Customer support | Internal | Passing Juice |
| Become an OS Partner | Internal | Passing Juice |
| Case studies | Internal | Passing Juice |
| About OS | Internal | Passing Juice |
| What we do | Internal | Passing Juice |
| History | Internal | Passing Juice |
| Directors | Internal | Passing Juice |
| Values | Internal | Passing Juice |
| Public task | Internal | Passing Juice |
| Find company headquarters | Internal | Passing Juice |
| OS annual report | Internal | Passing Juice |
| What’s new at OS | Internal | Passing Juice |
| News | Internal | Passing Juice |
| Insights | Internal | Passing Juice |
| Blog | Internal | Passing Juice |
| What is GIS? | Internal | Passing Juice |
| Media centre | Internal | Passing Juice |
| Visit our shop | Internal | Passing Juice |
| Maps | Internal | Passing Juice |
| Custom made maps | Internal | Passing Juice |
| Guidebooks | Internal | Passing Juice |
| OS Maps subscriptions | Internal | Passing Juice |
| OS Maps | External | Passing Juice |
| OS GetOutside blog | Internal | Passing Juice |
| Map shop | Internal | Passing Juice |
| Partner Portal | Internal | Passing Juice |
| PSGA members area | Internal | Passing Juice |
| Existing business orders | Internal | Passing Juice |
| OS Data Hub | External | Passing Juice |
| Contact us | Internal | Passing Juice |
| Shop OS Maps | External | Passing Juice |
| Skip footer | Internal | Passing Juice |
| Mapzone | Internal | Passing Juice |
| Get Outside | Internal | Passing Juice |
| OS Consumer Partnerships | Internal | Passing Juice |
| OS for developers | Internal | Passing Juice |
| Information requests | Internal | Passing Juice |
| Policies | Internal | Passing Juice |
| Governance | Internal | Passing Juice |
| Terms of use | Internal | Passing Juice |
| OS's trade marks | Internal | Passing Juice |
| Procurement | Internal | Passing Juice |
| Cymraeg (Welsh) | Internal | Passing Juice |
| Careers at OS | Internal | Passing Juice |
| Latest vacancies | External | Passing Juice |
| Graduate scheme | Internal | Passing Juice |
| Application advice | Internal | Passing Juice |
| External | Passing Juice | |
| Youtube | External | Passing Juice |
| External | Passing Juice | |
| X (Twitter) | External | Passing Juice |
| External | Passing Juice | |
| Contact us | Internal | Passing Juice |
| Complaints | Internal | Passing Juice |
| Meeting room hire | Internal | Passing Juice |
| Emergency mapping | Internal | Passing Juice |
| Report a mapping error | Internal | Passing Juice |
| Accessibility | Internal | Passing Juice |
| Cookies | Internal | Passing Juice |
| Privacy policy | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
mapping news products insights shop hub data maps services support
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| data | 18 |  |
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| maps | 15 | |
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| shop | 11 | |
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| services | 10 | |
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| insights | 8 | |
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Usability
Url
Domain : ordnancesurvey.co.uk
Length : 20
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Great, your website has few CSS files. |
|
Too bad, your website has too many JS files (more than 6). |
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Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.ordnancesurvey.co.uk/sitemap.xml |
Robots.txt
https://ordnancesurvey.co.uk/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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