Website review instinctpetfood.com
Instinct | Redefining Fresh Food for Pets
Generated on March 27 2026 12:03 PM
Old data? UPDATE !
The score is 60/100
SEO Content
Title
Instinct | Redefining Fresh Food for Pets
Length : 41
Perfect, your title contains between 10 and 70 characters.
Description
Instinct is founded on the belief that pets deserve the freshest food — and nothing is fresher than raw.
Length : 104
Great, your meta description contains between 70 and 160 characters.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| locale | en_US |
| type | website |
| title | Instinct | Redefining Fresh Food for Pets |
| description | Instinct is founded on the belief that pets deserve the freshest food — and nothing is fresher than raw. |
| url | https://instinctpetfood.com/ |
| site_name | Instinct |
| image | https://instinctpetfood.com/wp-content/uploads/2026/01/ChatGPT-Image-Jan-13-2026-07_36_15-PM.png |
| image:width | 1536 |
| image:height | 1024 |
| image:type | image/png |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 13 | 2 | 0 | 21 | 12 |
- [H1] Redefining fresh food for pets
- [H2] Pet Profile Login
- [H2] Create Pet Profile
- [H2] Search
- [H2] NOTHING IS FRESHER THAN RAW
- [H2] REDEFINING FRESH FOOD FOR PETS
- [H2] Instinct: The FreshRaw Brand
- [H2] FreshRaw Meals Loyalty Program
- [H2] Instinct® FreshRaw Meals™
- [H2] The Freshest You Can Feed
- [H2] Instinct® FreshRaw Meals™
- [H2] PET’S BESTFRIEND SPEAKS
- [H2] Our Favorites
- [H2] Follow Us on Social
- [H3] Buy More, Save More!
- [H3] Buy More, Save More!
- [H5] better digestion/smaller, firmer #2s
- [H5] more mealtime excitement
- [H5] Improved skin and coat
- [H5] relief from food sensitivities
- [H5] Increased energy & vitality
- [H5] Improved Weight
- [H5] 100% Raw
- [H5] 100% Raw
- [H5] 100% Raw
- [H5] 100% Raw
- [H5] 100% Raw
- [H5] 100% Raw
- [H5] Boosted Raw Nutrition
- [H5] Boosted Raw Nutrition
- [H5] Boosted Raw Nutrition
- [H5] Boosted Raw Nutrition
- [H5] Simple Raw Nutrition
- [H5] Simple Raw Nutrition
- [H5] FreshRaw Meals Grass-Fed Beef Recipe Dog Food
- [H5] FreshRaw Meals Dog Food Recipe Sampler
- [H5] FreshRaw Meals Cage-Free Chicken Recipe Dog Food
- [H6] FreshRaw Meals
- [H6] FreshRaw Meals
- [H6] FreshRaw Meals
- [H6] FreshRaw Meals
- [H6] FreshDried Meals
- [H6] FreshDried Meals
- [H6] Boosted Kibble
- [H6] Boosted Kibble
- [H6] RawBoost Mixers
- [H6] RawBoost Mixers
- [H6] Raw Coated Kibble
- [H6] Raw Coated Kibble
Images
We found 31 images on this web page.
4 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 19%
Good, this page's ratio of text to HTML code is higher than 15, but lower than 25 percent.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 46 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Why Raw | Internal | Passing Juice |
| The Benefits | Internal | Passing Juice |
| The Science | Internal | Passing Juice |
| Testimonials | Internal | Passing Juice |
| Blog | Internal | Passing Juice |
| FAQs | Internal | Passing Juice |
| Explore Dog | Internal | Passing Juice |
| FreshRaw Meals | Internal | Passing Juice |
| Frozen Raw Meals | Internal | Passing Juice |
| Freeze-Dried Raw Meals | Internal | Passing Juice |
| Raw + Kibble | Internal | Passing Juice |
| Raw Toppers | Internal | Passing Juice |
| Raw Coated Kibble | Internal | Passing Juice |
| Wet | Internal | Passing Juice |
| All Dog Products | Internal | Passing Juice |
| Explore Cat | Internal | Passing Juice |
| Frozen Raw Meals | Internal | Passing Juice |
| Freeze-Dried Raw Meals | Internal | Passing Juice |
| Raw + Kibble | Internal | Passing Juice |
| Raw Toppers | Internal | Passing Juice |
| Raw Coated Kibble | Internal | Passing Juice |
| Wet | Internal | Passing Juice |
| All Cat Products | Internal | Passing Juice |
| Start Feeding Raw | Internal | Passing Juice |
| Product Recommender | Internal | Passing Juice |
| Feeding Calculator | Internal | Passing Juice |
| About Us | Internal | Passing Juice |
| About Us | Internal | Passing Juice |
| Where to Buy | Internal | Passing Juice |
| Forgot/Change Password | Internal | Passing Juice |
| For Dogs | Internal | Passing Juice |
| Learn More | External | Passing Juice |
| See All Testimonials | Internal | Passing Juice |
| Contact Us | External | Passing Juice |
| About Us | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| FAQs | Internal | Passing Juice |
| Blog | Internal | Passing Juice |
| In The News | Internal | Passing Juice |
| Email Sign-Up | Internal | Passing Juice |
| Instinct University | External | Passing Juice |
| Vet Professionals | Internal | Passing Juice |
| Privacy & Cookie Policy | Internal | Passing Juice |
| Accessibility | Internal | Passing Juice |
| International | Internal | Passing Juice |
| Privacy and Cookie Policy | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
dog nutrition instinct raw freshraw kibble more meals dogs food
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| raw | 37 |  |
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| meals | 19 | |
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| freshraw | 13 | |
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| kibble | 12 | |
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| more | 11 | |
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Usability
Url
Domain : instinctpetfood.com
Length : 19
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Too bad, your website has too many CSS files (more than 4). |
|
Too bad, your website has too many JS files (more than 6). |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
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Meta Viewport Tag |
|
Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://instinctpetfood.com/sitemap_index.xml |
Robots.txt
https://instinctpetfood.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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