ing.com

Website review ing.com

ING global company website | ING

 Generated on March 04 2026 14:55 PM

Old data? UPDATE !

The score is 60/100

SEO Content

Title

ING global company website | ING

Length : 32

Perfect, your title contains between 10 and 70 characters.

Description

Corporate site of ING, a global financial institution of Dutch origin, providing news, investor relations and general information

Length : 129

Great, your meta description contains between 70 and 160 characters.

Keywords

Financial services, ING, banking

Good, your page contains meta keywords.

Og Meta Properties

Good, your page take advantage of Og Properties.

Property Content
author ING
site_name ING.com
type website

Headings

H1 H2 H3 H4 H5 H6
2 1 4 19 31 37
  • [H1] Do more of what moves you.
  • [H1] Empowering people to stay a step ahead in life and in business.
  • [H2] You’re just a few taps, clicks and scrolls away from banking that fits your lifestyle.  
  • [H3] Where do you want to go?
  • [H3] News
  • [H3] Press releases
  • [H3]
  • [H4] Management structure
  • [H4] ING Group is a publicly-listed company
  • [H4] Compliance
  • [H4] Empowering people to stay a step ahead in life and in business.
  • [H4] Sustainability approach
  • [H4] Climate action
  • [H4] Sustainable business
  • [H4] Advocacy and collective action
  • [H4] Our progress
  • [H4] Sustainability
  • [H4] Share information
  • [H4] Financial performance
  • [H4] Presentations
  • [H4] Fixed income information
  • [H4] All locations
  • [H4] Choose a country
  • [H4] Choose a country
  • [H4] Choose a country
  • [H4] Topic sites
  • [H5] Quarterly results
  • [H5] Quarterly results
  • [H5] Newsroom
  • [H5] Our 2025 annual report is live!
  • [H5] Getting to know Ljiljana Čortan… our new head of Wholesale Banking
  • [H5] Milieudefensie’s demands won’t help the climate
  • [H5] Girotel at 40: the retro tech that started it all
  • [H5] Ljiljana Čortan to start as head of Wholesale Banking on 24 February
  • [H5] Wero: Europe’s new way to pay
  • [H5] 4Q/FY2025 results
  • [H5] Davos sent mixed signals, our chief economist broke them down
  • [H5] Business Banking in Italy: That’s amore!
  • [H5] Live from Davos: ING CEO interviewed by CNBC
  • [H5] ING completes share repurchase for employee compensation
  • [H5] Progress on share buyback programme
  • [H5] ING to repurchase shares for employee compensation
  • [H5] ING publishes agenda and proxy materials for 2026 AGM
  • [H5] ING publishes 2025 annual report on Form 20-F
  • [H5] ING publishes 2025 annual report
  • [H5] Progress on share buyback programme
  • [H5] Progress on share buyback programme
  • [H5] ING to redeem two series of SEC registered Senior Notes and announces the intention to call Tier 2 notes on the reset date
  • [H5] Progress on share buyback programme
  • [H5] Update on management changes
  • [H5] Progress on share buyback programme 3Feb26
  • [H5] 4Q/FY2025 ING press release
  • [H5] Progress on share buyback programme 27Jan26
  • [H5] Progress on share buyback programme 20Jan26
  • [H5] We're a global bank with a strong European base.
  • [H5] Your needs
  • [H5] Climate action
  • [H6] About us
  • [H6] Sustainability
  • [H6] Investors
  • [H6] 4Q/FY2025
  • [H6] 4Q/FY2025
  • [H6] Newsroom
  • [H6]
  • [H6] Careers
  • [H6] Pages
  • [H6] Feb 26, 2026
  • [H6] Feb 24, 2026
  • [H6] Feb 17, 2026
  • [H6] Feb 13, 2026
  • [H6] Feb 05, 2026
  • [H6] Feb 04, 2026
  • [H6] Jan 29, 2026
  • [H6] Jan 26, 2026
  • [H6] Jan 22, 2026
  • [H6] Jan 20, 2026
  • [H6] Mar 03, 2026
  • [H6] Mar 03, 2026
  • [H6] Mar 02, 2026
  • [H6] Feb 27, 2026
  • [H6] Feb 26, 2026
  • [H6] Feb 26, 2026
  • [H6] Feb 24, 2026
  • [H6] Feb 17, 2026
  • [H6] Feb 11, 2026
  • [H6] Feb 10, 2026
  • [H6] Feb 05, 2026
  • [H6] Feb 03, 2026
  • [H6] Jan 29, 2026
  • [H6] Jan 27, 2026
  • [H6] Jan 20, 2026
  • [H6] Go to
  • [H6] Stay up to date
  • [H6] Follow us

Images

We found 49 images on this web page.

Good, most or all of your images have alt attributes.

Text/HTML Ratio

Ratio : 24%

Good, this page's ratio of text to HTML code is higher than 15, but lower than 25 percent.

Flash

Perfect, no Flash content has been detected on this page.

Iframe

Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.

URL Rewrite

Good. Your links looks friendly!

Underscores in the URLs

Perfect! No underscores detected in your URLs.

In-page links

We found a total of 14 links including 0 link(s) to files

Anchor Type Juice
Contact Internal Passing Juice
ING at a glance Internal Passing Juice
Annual reports Internal Passing Juice
ING Think Internal Passing Juice
Subscribe to press releases External Passing Juice
LinkedIn External Passing Juice
YouTube External Passing Juice
X External Passing Juice
ING on social media Internal Passing Juice
Legal information Internal Passing Juice
Security Internal Passing Juice
Cookie statement Internal Passing Juice
Privacy statement Internal Passing Juice
Accessibility Internal Passing Juice

SEO Keywords

Keywords Cloud

personal business information financial sustainability back banking ing investors wholesale

Keywords Consistency

Keyword Content Title Keywords Description Headings
banking 43
wholesale 24
ing 11
personal 10
business 8

Usability

Url

Domain : ing.com

Length : 7

Favicon

Great, your website has a favicon.

Printability

We could not find a Print-Friendly CSS.

Language

Good. Your declared language is en.

Dublin Core

This page does not take advantage of Dublin Core.

Document

Doctype

HTML 5

Encoding

Perfect. Your declared charset is UTF-8.

W3C Validity

Errors : 0

Warnings : 0

Email Privacy

Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.

Deprecated HTML

Great! We haven't found deprecated HTML tags in your HTML.

Speed Tips

Excellent, your website doesn't use nested tables.
Too bad, your website is using inline styles.
Too bad, your website has too many CSS files (more than 4).
Too bad, your website has too many JS files (more than 6).
Too bad, your website does not take advantage of gzip.

Mobile

Mobile Optimization

Apple Icon
Meta Viewport Tag
Flash content

Optimization

XML Sitemap

Great, your website has an XML sitemap.

https://ing.com/sitemap.xml

Robots.txt

https://ing.com/robots.txt

Great, your website has a robots.txt file.

Analytics

Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.

PageSpeed Insights

Device
Categories

Free SEO Testing Tool

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