Website review firstnational.ca
First National Financial LP | Residential & Commercial Mortgage Lending
Generated on April 05 2026 01:34 AM
Old data? UPDATE !
The score is 66/100
SEO Content
Title
First National Financial LP | Residential & Commercial Mortgage Lending
Length : 71
Ideally, your title should contain between 10 and 70 characters (spaces included). Use this free tool to calculate text length.
Description
First National is one of Canada's largest non bank lender of single family residential mortgages, commercial mortgages and multi family mortgages.
Length : 146
Great, your meta description contains between 70 and 160 characters.
Keywords
Commercial, Mortgages, residential, Broker, Merlin, My Mortgage, online
Good, your page contains meta keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| title | First National Financial LP | Residential & Commercial Mortgage Lending |
| site_name | Default |
| url | https://www.firstnational.ca |
| description | First National is one of Canada's largest non bank lender of single family residential mortgages, commercial mortgages and multi family mortgages. |
| type | website |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 7 | 0 | 0 | 0 | 0 |
- [H1] First National Financial LLP
- [H2] Sign-up for our monthly Recent Financings Newsletter
- [H2] Assist your clients
- [H2] Working at First National
- [H2] Residential mortgages
- [H2] Commercial mortgages
- [H2] Mortgage brokers
- [H2] You are now leaving the First National website
Images
We found 12 images on this web page.
4 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 39%
Ideal! This page's ratio of text to HTML code is between 25 and 70 percent.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 136 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Contact us | Internal | Passing Juice |
| Commercial Mortgages | Internal | Passing Juice |
| First National difference | Internal | Passing Juice |
| Working with us | Internal | Passing Juice |
| Our team | Internal | Passing Juice |
| Resources and insights | Internal | Passing Juice |
| Growth, Value and Risk | Internal | Passing Juice |
| Expert insights | Internal | Passing Juice |
| Project spotlight | Internal | Passing Juice |
| Capital Markets update | Internal | Passing Juice |
| Mortgage solutions | Internal | Passing Juice |
| Retail | Internal | Passing Juice |
| Multi-family residential | Internal | Passing Juice |
| Office | Internal | Passing Juice |
| Industrial | Internal | Passing Juice |
| Storage | Internal | Passing Juice |
| Student housing | Internal | Passing Juice |
| Mixed-use | Internal | Passing Juice |
| Land | Internal | Passing Juice |
| Commercial Asset Management | Internal | Passing Juice |
| Financial requirements | Internal | Passing Juice |
| Undertaking | Internal | Passing Juice |
| Insurance requirements | Internal | Passing Juice |
| Property tax | Internal | Passing Juice |
| Payments, pre-payments and banking changes | Internal | Passing Juice |
| Mortgage information | Internal | Passing Juice |
| Annual Compliance Forms | Internal | Passing Juice |
| Rental Rate Increase | Internal | Passing Juice |
| Bond yields | Internal | Passing Juice |
| Recent Financings | Internal | Passing Juice |
| Residential Mortgages | Internal | Passing Juice |
| Contest - Dream it. Win it! | Internal | Passing Juice |
| Contest rules and regulations | Internal | Passing Juice |
| Contest winner | Internal | Passing Juice |
| About Us | Internal | Passing Juice |
| First National difference | Internal | Passing Juice |
| Working with a mortgage broker | Internal | Passing Juice |
| For home buyers | Internal | Passing Juice |
| Buying your first home | Internal | Passing Juice |
| Buying your next home | Internal | Passing Juice |
| Moving your mortgage to First National | Internal | Passing Juice |
| For customers | Internal | Passing Juice |
| New to First National | Internal | Passing Juice |
| Managing Your Mortgage | Internal | Passing Juice |
| Renewing your mortgage | Internal | Passing Juice |
| Refinancing your mortgage | Internal | Passing Juice |
| Mortgage videos | Internal | Passing Juice |
| My Mortgage® by First National | Internal | Passing Juice |
| Mortgage calculators | Internal | Passing Juice |
| How much can I afford? | Internal | Passing Juice |
| Mortgage payment calculator | Internal | Passing Juice |
| Prepayment calculator | Internal | Passing Juice |
| Calculate prepayment charges | Internal | Passing Juice |
| Mortgage rates | Internal | Passing Juice |
| Prime rates | Internal | Passing Juice |
| Excalibur rates | Internal | Passing Juice |
| Mortgage resources | Internal | Passing Juice |
| Fraud prevention | Internal | Passing Juice |
| Glossary of terms | Internal | Passing Juice |
| Home Warranty and Mortgage Insurance | Internal | Passing Juice |
| Echelon- Home System Warranty Program | Internal | Passing Juice |
| Credit Security Plan - Mortgage Life and Disability Insurance | Internal | Passing Juice |
| Solicitor Documents | Internal | Passing Juice |
| Home Equity Secured Mastercard | Internal | Passing Juice |
| Mortgage Brokers | Internal | Passing Juice |
| First National difference | Internal | Passing Juice |
| Our team | Internal | Passing Juice |
| Mortgage solutions | Internal | Passing Juice |
| Transferring a mortgage | Internal | Passing Juice |
| Home improvements | Internal | Passing Juice |
| Self-employed and contract home buyers | Internal | Passing Juice |
| Buying a rental or investment property | Internal | Passing Juice |
| Home Warranty and Mortgage Life Insurance | Internal | Passing Juice |
| Accessing alternative mortgage options (Excalibur) | Internal | Passing Juice |
| Broker registration | Internal | Passing Juice |
| Agent registration | Internal | Passing Juice |
| Resources for Mortgage Brokers | Internal | Passing Juice |
| Be the expert | Internal | Passing Juice |
| Own the moment | Internal | Passing Juice |
| Assist your clients | Internal | Passing Juice |
| Mortgage rates | Internal | Passing Juice |
| Prime rates | Internal | Passing Juice |
| Excalibur rates | Internal | Passing Juice |
| MERLIN® | Internal | Passing Juice |
| Appraisal Firm Onboarding Application | Internal | Passing Juice |
| Investors | Internal | Passing Juice |
| Why invest in First National? | Internal | Passing Juice |
| News Releases | Internal | Passing Juice |
| Financial reports & filings | Internal | Passing Juice |
| Shareholder information & dividends | Internal | Passing Juice |
| Preferred Share overview | Internal | Passing Juice |
| Corporate Governance | Internal | Passing Juice |
| Board of Directors | Internal | Passing Juice |
| Committees and policies | Internal | Passing Juice |
| Board and Committee Mandates | Internal | Passing Juice |
| Investor FAQ | Internal | Passing Juice |
| Events and webcasts | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| Current opportunities | Internal | Passing Juice |
| Life at First National | Internal | Passing Juice |
| Compensation and benefits | Internal | Passing Juice |
| Community and social initiatives | Internal | Passing Juice |
| Starting your career | Internal | Passing Juice |
| Get to know our senior leaders | Internal | Passing Juice |
| Stories | Internal | Passing Juice |
| About | Internal | Passing Juice |
| Who we are | Internal | Passing Juice |
| Executive Leadership | Internal | Passing Juice |
| Moray Tawse | Internal | Passing Juice |
| Jason Ellis | Internal | Passing Juice |
| Robert Inglis | Internal | Passing Juice |
| Thomas Kim | Internal | Passing Juice |
| Scott C. McKenzie | Internal | Passing Juice |
| Jeremy Wedgbury | Internal | Passing Juice |
| Hilda Wong | Internal | Passing Juice |
| Our business | Internal | Passing Juice |
| Outsourced Mortgage Servicing Solutions | Internal | Passing Juice |
| Corporate Governance | Internal | Passing Juice |
| Board of Directors | Internal | Passing Juice |
| Committees of the Board | Internal | Passing Juice |
| Media centre | Internal | Passing Juice |
| Press releases | Internal | Passing Juice |
| Media toolkit | Internal | Passing Juice |
| Media contacts | Internal | Passing Juice |
| Policies and Disclaimers | Internal | Passing Juice |
| Privacy Policy | Internal | Passing Juice |
| Whistleblower Policy | Internal | Passing Juice |
| Accessibility for Ontarians with Disabilities Act | Internal | Passing Juice |
| Disclaimers | Internal | Passing Juice |
| Code of Business Ethics | Internal | Passing Juice |
| Apply Now | Internal | Passing Juice |
| Accessibility | Internal | Passing Juice |
| Cookies | Internal | Passing Juice |
| Licenses | Internal | Passing Juice |
| Ok | Internal | Passing Juice |
| cookies | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
home clients mortgage first mortgages solutions national toggle -menu rates
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| mortgage | 44 |  |
|
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| toggle | 31 |  |
|
|
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| -menu | 29 | |
|
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| first | 25 | |
|
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| national | 21 | |
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Usability
Url
Domain : firstnational.ca
Length : 16
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Great, your website has few CSS files. |
|
Perfect, your website has few JavaScript files. |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
|
Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.firstnational.ca/sitemap/sitemap-index.xml |
Robots.txt
https://firstnational.ca/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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