Website review dma.org.uk
DMA - Data & Marketing Association
Generated on March 04 2026 09:44 AM
Old data? UPDATE !
The score is 62/100
SEO Content
Title
DMA - Data & Marketing Association
Length : 34
Perfect, your title contains between 10 and 70 characters.
Description
Data & Marketing Association
Length : 28
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| title | DMA - Data & Marketing Association |
| url | https://www.dma.org.uk/homepage |
| image | https://www.dma.org.uk/android-chrome-512x512.png |
| description | Data & Marketing Association |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 3 | 8 | 26 | 17 | 0 | 0 |
- [H1] Customers, not just numbers
- [H1] Annual Conference 2026
- [H1] Meet some of our members
- [H2] Join today
- [H2] Our community
- [H2] Do data right
- [H2] Be more customer
- [H2] Latest from the DMA
- [H2] Upcoming events & webinars
- [H2] Join today
- [H2] Preferences
- [H3] The DMA Code
- [H3] Clever data
- [H3] Clever minds
- [H3] Clever resources
- [H3] Data & marketing content pillars
- [H3] Responsible marketing
- [H3] Measurement
- [H3] Customer engagement
- [H3] People
- [H3] Creativity
- [H3] Data & marketing content pillars
- [H3] Responsible marketing
- [H3] Measurement
- [H3] Customer engagement
- [H3] People
- [H3] Creativity
- [H3] Become a member
- [H3] Stay Updated
- [H3] About
- [H3] Content Pillars
- [H3] The Regions
- [H3] Products & Services
- [H3] About
- [H3] Content Pillars
- [H3] The Regions
- [H3] Products & Services
- [H4] From Insight to Impact: Turning Customer Data into Better Marketing Decisions
- [H4] FEDMA publishes its position paper on the Digital Omnibus
- [H4] JICMAIL Webinar Q4 2025 Results: Launching the JICMAIL + TGI Integration
- [H4] Webinar: Has MarTech Failed? What's undermining AI, Personalisation and Growth
- [H4] Webinar: DMA Award Winners' 2025 Showcase - Sustainability Gold
- [H4] Annual Conference 2026
- [H4] Next Gen Meet Up
- [H4] Webinar: Data Readiness - The Foundation for Automation, AI and Meaningful Customer Engagement
- [H4] Marketer Email Tracker 2026
- [H4] Webinar: DMA Award Winners' 2025 Showcase - Customer Journey Gold
- [H4] Webinar: DMA Award Winners' 2025 Showcase - Creative Solution Gold
- [H4] Webinar: DMA Award Winners' 2025 Showcase - Launch Gold
- [H4] Essential cookies
- [H4] Performance and functionality cookies
- [H4] Analytics and customisation cookies
- [H4] Advertising cookies
- [H4] Security storage
Images
We found 16 images on this web page.
4 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 1%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Great, there are no Iframes detected on this page.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 26 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to main content | Internal | Passing Juice |
| Contact Us | Internal | Passing Juice |
| Log in | Internal | Passing Juice |
| Subscribe now | Internal | Passing Juice |
| Meet the team | Internal | Passing Juice |
| The Board | Internal | Passing Juice |
| Councils & Committees | Internal | Passing Juice |
| The DMA Code | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| Responsible marketing | Internal | Passing Juice |
| Measurement | Internal | Passing Juice |
| Customer engagement | Internal | Passing Juice |
| People | Internal | Passing Juice |
| Creativity | Internal | Passing Juice |
| London & South East | Internal | Passing Juice |
| North | Internal | Passing Juice |
| Scotland | Internal | Passing Juice |
| West & Wales | Internal | Passing Juice |
| Legal helpdesk | Internal | Passing Juice |
| Courses | Internal | Passing Juice |
| Qualifications | Internal | Passing Juice |
| Upcoming events | Internal | Passing Juice |
| Terms and Conditions | Internal | Passing Juice |
| Privacy Policy | Internal | Passing Juice |
| Cookie Policy | Internal | Passing Juice |
| Accessibility | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
build functionality data marketing cookies customer webinar dma marketers from
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| data | 10 |  |
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| customer | 9 | |
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| webinar | 8 | |
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| cookies | 8 | |
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| dma | 5 | |
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Usability
Url
Domain : dma.org.uk
Length : 10
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Perfect. No inline css has been found in HTML tags! |
|
Great, your website has few CSS files. |
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Perfect, your website has few JavaScript files. |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
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Meta Viewport Tag |
|
Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.dma.org.uk/sitemap.xml |
Robots.txt
https://dma.org.uk/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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