Website review bi.team
Behavioural Insights Team | Global Research and Innovation Consultancy
Generated on March 05 2026 07:35 AM
Old data? UPDATE !
The score is 53/100
SEO Content
Title
Behavioural Insights Team | Global Research and Innovation Consultancy
Length : 70
Perfect, your title contains between 10 and 70 characters.
Description
Bit is a global research and innovation consultancy which uses deep understanding of human behaviour to improve people's lives.
Length : 127
Great, your meta description contains between 70 and 160 characters.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| locale | en_GB |
| type | website |
| title | Behavioural Insights Team | Global Research and Innovation Consultancy |
| description | Bit is a global research and innovation consultancy which uses deep understanding of human behaviour to improve people's lives. |
| url | https://www.bi.team/ |
| site_name | BIT |
| image | https://www.bi.team/wp-content/uploads/2024/10/BIT-website-holding-image.jpg |
| image:width | 1920 |
| image:height | 768 |
| image:type | image/jpeg |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 6 | 7 | 0 | 0 | 0 |
- [H1] Welcome to BIT
- [H2] Latest from BIT
- [H2] AI & human behaviour
- [H2] Further case studies
- [H2] Train with us
- [H2] EAST Framework: four simple ways to apply behavioural insights
- [H2] Stay up to date
- [H3] Why your New Year’s resolutions are built to fail – and how to make them stick
- [H3] Test and learn: a playbook for mission-driven government
- [H3] How behavioural science can help to eradicate malaria
- [H3] How can we increase vaccine uptake with a behaviourally-informed chatbot in Argentina?
- [H3] How can funders strengthen anti-corruption efforts in Nigeria?
- [H3] How can we encourage car-light living in the US and Canada?
- [H3] How can evidence-based education programmes be effectively scaled up in England?
Images
We found 12 images on this web page.
12 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 8%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 49 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to content | Internal | Passing Juice |
| Skip to results | Internal | Passing Juice |
| Skip to results page nav | Internal | Passing Juice |
| Our services | Internal | Passing Juice |
| Insight | Internal | Passing Juice |
| Intervention | Internal | Passing Juice |
| Evaluation | Internal | Passing Juice |
| Capacity building | Internal | Passing Juice |
| Industry expertise | Internal | Passing Juice |
| AI & technology | Internal | Passing Juice |
| Economy | Internal | Passing Juice |
| Education | Internal | Passing Juice |
| Environment | Internal | Passing Juice |
| Government & society | Internal | Passing Juice |
| Health | Internal | Passing Juice |
| Transport | Internal | Passing Juice |
| Case studies | Internal | Passing Juice |
| Insights | Internal | Passing Juice |
| Comment & opinion | Internal | Passing Juice |
| Publications | Internal | Passing Juice |
| Events | Internal | Passing Juice |
| Blog & updates | Internal | Passing Juice |
| Podcasts | Internal | Passing Juice |
| BIT Academy | Internal | Passing Juice |
| About us | Internal | Passing Juice |
| Who we are | Internal | Passing Juice |
| Who we work with | Internal | Passing Juice |
| How we work | Internal | Passing Juice |
| Where we work | Internal | Passing Juice |
| Our people | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| Media | Internal | Passing Juice |
| Contact us | Internal | Passing Juice |
| Français | Internal | Passing Juice |
| Español | Internal | Passing Juice |
| Why your New Year’s resolutions are built to fail – and how to make them stick | Internal | Passing Juice |
| Test and learn: a playbook for mission-driven government | Internal | Passing Juice |
| How behavioural science can help to eradicate malaria | Internal | Passing Juice |
| Download the framework | Internal | Passing Juice |
| How can funders strengthen anti-corruption efforts in Nigeria? | Internal | Passing Juice |
| How can we encourage car-light living in the US and Canada? | Internal | Passing Juice |
| How can evidence-based education programmes be effectively scaled up in England? | Internal | Passing Juice |
| Download the framework | Internal | Passing Juice |
| Sign me up | Internal | Passing Juice |
| Terms of use | Internal | Passing Juice |
| Privacy Policy | Internal | Passing Juice |
| Cyber certification | Internal | Passing Juice |
| Carbon reduction plan | Internal | Passing Juice |
| cookie policy | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
insights bit more learn behaviour how behavioural framework human new
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| how | 10 |  |
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| behavioural | 7 | |
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| learn | 6 | |
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| more | 6 | |
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| bit | 6 | |
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Usability
Url
Domain : bi.team
Length : 7
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Great, your website has few CSS files. |
|
Too bad, your website has too many JS files (more than 6). |
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Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Missing
Your website does not have an XML sitemap - this can be problematic.
A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt
https://bi.team/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
Free SEO Testing Tool is a free SEO tool which provides you content analysis of the website.