Website review barbour.com
Barbour UK Official Website
Generated on March 06 2026 19:43 PM
Old data? UPDATE !
The score is 37/100
SEO Content
Title
Barbour UK Official Website
Length : 27
Perfect, your title contains between 10 and 70 characters.
Description
Founded by John Barbour in 1894. Home to the iconic wax cotton jacket. Discover this season's collections for men and women. Shop online or locate your nearest stockist.
Length : 169
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
This page does not take advantage of Og Properties. This tags allows social crawler's better structurize your page. Use this free og properties generator to create them.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 0 | 18 | 0 | 2 | 0 | 0 |
- [H2] Select your Country
- [H2]
- [H2] Count on the Icons. Not the weather.
- [H2] Icons Transport Jacket
- [H2] Icons Beadnell Jacket
- [H2] Icons Spey Jacket
- [H2] Icons Bedale Jacket
- [H2]
- [H2] Icons Durham Jacket
- [H2] Icons Border Jacket
- [H2] Paul Smith loves Barbour...
- [H2] New In & Trending
- [H2] Made to Endure
- [H2] Next in Denim
- [H2] Whatever the Weather
- [H2] Trending: Pink
- [H2] Select your Country
- [H2] Select your Country
- [H4] Barbour International Womens
- [H4] Barbour International Mens
Images
We found 29 images on this web page.
3 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 1%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links
We found a total of 48 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to main content | Internal | Passing Juice |
| Skip to footer content | Internal | Passing Juice |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| de | Internal | noFollow |
| en | Internal | noFollow |
| it | Internal | noFollow |
| en | Internal | noFollow |
| en | Internal | noFollow |
| Waxed Jackets | Internal | Passing Juice |
| Tartan Edit | Internal | Passing Juice |
| Dresses | Internal | Passing Juice |
| Shirts | Internal | Passing Juice |
| Knitwear | Internal | Passing Juice |
| Wellingtons | Internal | Passing Juice |
| Discover the Icons | Internal | Passing Juice |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| - | Internal | noFollow |
| Our History | Internal | Passing Juice |
| Press Area | Internal | Passing Juice |
| Counterfeit Education | Internal | Passing Juice |
| Careers | External | Passing Juice |
| Sustainability (It's In Our Nature) | Internal | Passing Juice |
| Delivery | Internal | Passing Juice |
| Returns | Internal | Passing Juice |
| FAQs | Internal | Passing Juice |
| Privacy Policy | Internal | Passing Juice |
| Cookie Policy | Internal | Passing Juice |
| Accessibility Statement | Internal | Passing Juice |
| Terms of Sale | Internal | Passing Juice |
| Terms of Use | Internal | Passing Juice |
| Modern Slavery Statement | Internal | Passing Juice |
| Tax Strategy | Internal | Passing Juice |
| Email us | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
nature statement sale policy tax modern slavery accessibility terms popular
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| terms | 2 |  |
|
|
|
| statement | 2 | |
|
|
|
| policy | 2 | |
|
|
|
| popular | 1 | |
|
|
|
| nature | 1 | |
|
|
|
Usability
Url
Domain : barbour.com
Length : 11
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
 |
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Too bad, your website has too many CSS files (more than 4). |
|
Too bad, your website has too many JS files (more than 6). |
|
Too bad, your website does not take advantage of gzip. |
Mobile
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
|
Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.barbour.com/us/sitemap_index.xml |
| https://www.barbour.com/gb/sitemap_index.xml |
| https://www.barbour.com/it/sitemap_index.xml |
| https://www.barbour.com/de/sitemap_index.xml |
| https://www.barbour.com/row/sitemap_index.xml |
Robots.txt
https://barbour.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
Free SEO Testing Tool is a free SEO tool which provides you content analysis of the website.