Website review appsflyer.io
AppsFlyer | Modern Marketing Cloud
Generated on January 26 2026 16:03 PM
Old data? UPDATE !
The score is 56/100
SEO Content
Title
AppsFlyer | Modern Marketing Cloud
Length : 34
Perfect, your title contains between 10 and 70 characters.
Description
Unify measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond. Make smarter decisions, optimize every channel, and prove impact with the platform built for modern marketing.
Length : 215
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| locale | en_US |
| type | website |
| title | AppsFlyer | Modern Marketing Cloud |
| description | Unify measurement, deep linking, data collaboration, and AI across mobile, web, CTV, console and beyond. Make smarter decisions, optimize every channel, and prove impact with the platform built for modern marketing. |
| url | https://www.appsflyer.com/ |
| site_name | AppsFlyer |
| image | https://www.appsflyer.com/wp-content/uploads/2025/11/HP-OG.png |
| image:width | 1200 |
| image:height | 630 |
| image:type | image/png |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 7 | 15 | 2 | 0 | 0 |
- [H1] Turn fragmented data into measurable, confident growth
- [H2] Products
- [H2] Solutions
- [H2] Resources
- [H2] Everything you need to grow. All in one place.
- [H2] Clarity for every team. Confidence in every decision.
- [H2] Powering measurable growth for the world’s leading brands
- [H2] The trusted standard for smarter marketing
- [H3] Trusted by 15,000 brands and counting
- [H3] Measure every step across mobile, web, CTV and PC & console
- [H3] Connect users to the right in-app experience across every touchpoint
- [H3] Unlock first-party data value through privacy-preserving partnerships
- [H3] Move beyond insights to autonomous execution with AI agents
- [H3] Turn data chaos into confident action
- [H3] Deliver experiences your customers can’t resist
- [H3] Transform creative intuition into growth data
- [H3] Grow confidently with clean data
- [H3] Backed by enterprise-grade security and scale
- [H3] Product
- [H3] Solutions
- [H3] Resources
- [H3] Get started
- [H3] Company
- [H4] Featured
- [H4] Featured
Images
We found 49 images on this web page.
14 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 21%
Good, this page's ratio of text to HTML code is higher than 15, but lower than 25 percent.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 94 links including 2 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| - | External | Passing Juice |
| Products | Internal | Passing Juice |
| Mobile Attribution | External | Passing Juice |
| CTV Attribution | External | Passing Juice |
| PC & Console Attribution | External | Passing Juice |
| Cross-Platform Measurement | External | Passing Juice |
| ROI Measurement | External | Passing Juice |
| Marketing Analytics | External | Passing Juice |
| Incrementality | External | Passing Juice |
| Creative Optimization | External | Passing Juice |
| Audience Segmentation | External | Passing Juice |
| Fraud Protection | External | Passing Juice |
| Product Analytics | External | Passing Juice |
| Web-to-App | External | Passing Juice |
| QR-to-App | External | Passing Juice |
| Email-to-App | External | Passing Juice |
| Text-to-App | External | Passing Juice |
| Referral-to-App | External | Passing Juice |
| Social-to-App | External | Passing Juice |
| Deferred Deep Linking | External | Passing Juice |
| Link Management | External | Passing Juice |
| Data Management | External | Passing Juice |
| Audience Activation | External | Passing Juice |
| Retail Media Measurement | External | Passing Juice |
| Signal Hub | External | Passing Juice |
| Data Clean Room | External | Passing Juice |
| Agent Hub | External | Passing Juice |
| MCP | External | Passing Juice |
| Gaming | External | Passing Juice |
| Finance | External | Passing Juice |
| eCommerce | External | Passing Juice |
| Entertainment | External | Passing Juice |
| Food and drink | External | Passing Juice |
| Health and fitness | External | Passing Juice |
| Travel and local | External | Passing Juice |
| Subscription apps | External | Passing Juice |
| User acquisition and ROAS | External | Passing Juice |
| Customer retention and LTV | External | Passing Juice |
| Omnichannel media buying | External | Passing Juice |
| Creative strategy | External | Passing Juice |
| Media selling and monetization | External | Passing Juice |
| Tech and media partners | External | Passing Juice |
| Agencies | External | Passing Juice |
| AWS | External | Passing Juice |
| Measurement & Attribution | External | Passing Juice |
| User Acquisition | External | Passing Juice |
| Engagement & Retention | External | Passing Juice |
| Deep Linking | External | Passing Juice |
| Data Collaboration | External | Passing Juice |
| Creative Optimization | External | Passing Juice |
| AI in Marketing | External | Passing Juice |
| Top 5 data trends of 2025 | External | Passing Juice |
| State of Gaming | External | Passing Juice |
| State of eCommerce | External | Passing Juice |
| Creative Optimization Report | External | Passing Juice |
| App Marketing Benchmarks | External | Passing Juice |
| Performance Index | External | Passing Juice |
| Global webinars | External | Passing Juice |
| Regional events | External | Passing Juice |
| On-demand | External | Passing Juice |
| MAMA events | External | Passing Juice |
| Sponsor MAMA | External | Passing Juice |
| eBay | External | Passing Juice |
| Fetch | External | Passing Juice |
| Playrix | External | Passing Juice |
| Panera | External | Passing Juice |
| Axis Bank | External | Passing Juice |
| Wolt | External | Passing Juice |
| Product tours | External | Passing Juice |
| Product news | External | Passing Juice |
| Customer learning portal | External | Passing Juice |
| Developer Hub | External | Passing Juice |
| Knowledge Base | External | Passing Juice |
| Pricing | Internal | Passing Juice |
| Sign up free | External | Passing Juice |
| Request a demo | External | Passing Juice |
| Learn more | External | Passing Juice |
| Learn more | External | Passing Juice |
| Learn more | External | Passing Juice |
| Learn more | External | Passing Juice |
| Explore +200 success stories | External | Passing Juice |
| Read the story | External | Passing Juice |
| Read the story | External | Passing Juice |
| Read the story | External | Passing Juice |
| Watch the story | External | Passing Juice |
| Read the story | External | Passing Juice |
| Learn more | External | Passing Juice |
| Learn more | External | Passing Juice |
| View certificate | External | Passing Juice |
| View Certificate | External | Passing Juice |
| View Certificate | External | Passing Juice |
| View certificate | External | Passing Juice |
| Terms | External | Passing Juice |
| Privacy policy | External | Passing Juice |
SEO Keywords
Keywords Cloud
suite marketing data into every deep linking measurement creative product
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| data | 21 |  |
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| suite | 12 | |
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| every | 10 | |
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| product | 9 | |
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| marketing | 8 | |
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Usability
Url
Domain : appsflyer.io
Length : 12
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Too bad, your website is using inline styles. |
|
Too bad, your website has too many CSS files (more than 4). |
|
Too bad, your website has too many JS files (more than 6). |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Missing
Your website does not have an XML sitemap - this can be problematic.
A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
Robots.txt
https://appsflyer.io/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
Free SEO Testing Tool is a free SEO tool which provides you content analysis of the website.