Website review aim.be
Home - AIM | European Brands Association
Generated on March 24 2026 14:42 PM
Old data? UPDATE !
The score is 62/100
SEO Content
Title
Home - AIM | European Brands Association
Length : 40
Perfect, your title contains between 10 and 70 characters.
Description
AIM (Association des Industries de Marque) is the European Brands Association. We represent manufacturers of branded consumer goods in Europe on key issues that affect how they design, distribute and market their brands.
Length : 220
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
Very bad. We haven't found meta keywords on your page. Use this free online meta tags generator to create keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| locale | en_GB |
| type | website |
| title | AIM | The European Brands Association |
| description | Europe is home to some of the world’s leading brands. We bring these brands together, and work with them to shape a landscape that supports their success. |
| url | https://aim.be/ |
| site_name | AIM | European Brands Association |
| image | https://aim.be/wp-content/uploads/2025/03/aim-socialimage.jpg |
| image:width | 800 |
| image:height | 600 |
| image:type | image/jpeg |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 2 | 5 | 0 | 2 | 2 | 0 |
- [H1] Brands leading change for a sustainable future
- [H1] Brands leading change for a sustainable future
- [H2] Latest activity
- [H2] Our mission
- [H2] Our members View all
- [H2] Member news and events
- [H2] Become a member
- [H4] Fairness For All
- [H4] The Single Market: United in diversity
- [H5] AIM joins broad industry coalition calling for a strong Internal Market foundation for the New Circular Economy Act
- [H5] Consumer Goods Industry Factsheets
Images
We found 28 images on this web page.
11 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 13%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Great, there are no Iframes detected on this page.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 23 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| About us | Internal | Passing Juice |
| Press room | Internal | Passing Juice |
| Contact | Internal | Passing Juice |
| Member login | Internal | Passing Juice |
| Priorities | Internal | Passing Juice |
| Consumers | Internal | Passing Juice |
| Sustainability | Internal | Passing Juice |
| Brand protection | Internal | Passing Juice |
| Fair and efficient value chains | Internal | Passing Juice |
| Digitisation | Internal | Passing Juice |
| Responsible sourcing | Internal | Passing Juice |
| Initiatives | Internal | Passing Juice |
| Members | Internal | Passing Juice |
| News and positions | Internal | Passing Juice |
| News and updates | Internal | Passing Juice |
| Publications | Internal | Passing Juice |
| Become a member | Internal | Passing Juice |
| Member area | Internal | Passing Juice |
| AIM-Progress | Internal | Passing Juice |
| Nudging for Good | Internal | Passing Juice |
| HG2030 – Circular Packaging | Internal | Passing Juice |
| Terms and privacy policy | Internal | Passing Juice |
| Made for the World | External | Passing Juice |
SEO Keywords
Keywords Cloud
brand all brands member chain value future leading from aim
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| brands | 12 |  |
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| member | 7 | |
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| all | 6 | |
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| aim | 5 | |
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| brand | 4 | |
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Usability
Url
Domain : aim.be
Length : 6
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Warning! At least one email address has been found in the plain text. Use free antispam protector to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Perfect. No inline css has been found in HTML tags! |
|
Great, your website has few CSS files. |
|
Too bad, your website has too many JS files (more than 6). |
|
Perfect, your website takes advantage of gzip. |
Mobile
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://aim.be/sitemap_index.xml |
Robots.txt
https://aim.be/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
We didn't detect an analytics tool installed on this website.
Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but It can also be good to install a second in order to cross-check the data.
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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