Website review adidas-group.com
Home - adidas Group
Generated on March 04 2026 17:37 PM
Old data? UPDATE !
The score is 55/100
SEO Content
Title
Home - adidas Group
Length : 19
Perfect, your title contains between 10 and 70 characters.
Description
Through sport, we have the power to change lives.
Length : 49
Ideally, your meta description should contain between 70 and 160 characters (spaces included). Use this free tool to calculate text length.
Keywords
adidas, adidas Group, home
Good, your page contains meta keywords.
Og Meta Properties
Good, your page take advantage of Og Properties.
| Property | Content |
|---|---|
| type | website |
| url | https://www.adidas-group.com/en |
| description | Through sport, we have the power to change lives. |
| site_name | adidas |
| image | https://res.cloudinary.com/confirmed-web/image/upload/c_lfill,w_1200,h_630/v1706442082/adidas-group/media/pictures-videos/adidas_world_of_sports_pgc02z.jpg |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 4 | 12 | 15 | 0 | 15 | 0 |
- [H1] adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years
- [H1] adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years
- [H1] Where We Play and Perform
- [H1] Where We Play and Perform
- [H2] Related to Results
- [H2] Related to Working at adidas
- [H2] Press releases
- [H2] Press releases
- [H2] LATEST BRAND NEWS
- [H2] sustainability
- [H2] It starts with you
- [H2] KEY FACTS 2025
- [H2] KEY FACTS 2025
- [H2] € 24,811 Million
- [H2] 64,938
- [H2] Popular
- [H3] Results
- [H3] Results
- [H3] Working at adidas
- [H3] Working at adidas
- [H3] Webcast FY 2025 Results - March 4
- [H3] Profile
- [H3] Annual Report 2025
- [H3] Investors
- [H3] Join Our Team
- [H3] Inclusion & Culture
- [H3] Go behind the scenes at adidas
- [H3] Follow us on LinkedIn
- [H3] Net sales
- [H3] Employees worldwide
- [H3] Share price
- [H5] adidas reports record revenues for 2025 and expects strong sales and profit growth to continue over the next years
- [H5] adidas AG extends Bjørn Gulden’s contract as Chief Executive Officer and initiates transition at the helm of the Supervisory Board
- [H5] adidas reports record revenues in 2025 and launches share buyback
- [H5] Circularity
- [H5] Nature
- [H5] Communities
- [H5] Behind the Scenes of adidas’ Technical Training Center
- [H5] Kieko’s Journey: Adapting to Inspire a Culture of Empathy
- [H5] How Three Women Footballers Reshaped My Views on Leadership
- [H5] Celebrating the Launch of our New Federation Football Kits
- [H5] Stories of Inclusion at adidas
- [H5] How Hamburger SV Inspired a Return to Topflight Football
- [H5] Ironman World Champion Patrick Lange Shares His Secrets to Success
- [H5] Empowering China’s Next Generation of Design Talent
- [H5] Taking Action to Change Lives Through Sport
Images
We found 26 images on this web page.
18 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio
Ratio : 5%
This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
In-page links
We found a total of 72 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| See all Social Media | Internal | Passing Juice |
| RSS | Internal | Passing Juice |
| FAQ | Internal | Passing Juice |
| Sitemap | Internal | Passing Juice |
| Contact | Internal | Passing Juice |
| Imprint | Internal | Passing Juice |
| Legal Notice | Internal | Passing Juice |
| Privacy Notice | Internal | Passing Juice |
| Cookie Notice | Internal | Passing Juice |
| About | Internal | Passing Juice |
| Sustainability | Internal | Passing Juice |
| People & Culture | Internal | Passing Juice |
| Media | Internal | Passing Juice |
| Investors | Internal | Passing Juice |
| Magazine | Internal | Passing Juice |
| Careers | Internal | Passing Juice |
| Our Targets | Internal | Passing Juice |
| Engagement & Governance | Internal | Passing Juice |
| Climate Action | Internal | Passing Juice |
| Nature | Internal | Passing Juice |
| Circularity | Internal | Passing Juice |
| Materials | Internal | Passing Juice |
| Human Rights | Internal | Passing Juice |
| Workers in the Supply Chain | Internal | Passing Juice |
| Employees | Internal | Passing Juice |
| Supply Chain | Internal | Passing Juice |
| Communities | Internal | Passing Juice |
| Policies | Internal | Passing Juice |
| Reports | Internal | Passing Juice |
| Supplier Lists | Internal | Passing Juice |
| Ad Hoc News | Internal | Passing Juice |
| Managers' Transactions | Internal | Passing Juice |
| Voting Rights Notifications | Internal | Passing Juice |
| Total Voting Rights | Internal | Passing Juice |
| Other Statutory Publications | Internal | Passing Juice |
| Corporate Governance Overview | Internal | Passing Juice |
| Corporate Bodies | Internal | Passing Juice |
| Articles of Association | Internal | Passing Juice |
| adidas Fair Play Code of Conduct | Internal | Passing Juice |
| FairPlay Whistleblower Webform | Internal | Passing Juice |
| Declaration of Compliance | Internal | Passing Juice |
| Declaration on Corporate Governance | Internal | Passing Juice |
| Supervisory Board Report | Internal | Passing Juice |
| Compensation | Internal | Passing Juice |
| Risk and Opportunity Report | Internal | Passing Juice |
| Accounting and Annual Audit | Internal | Passing Juice |
| Supervisory Board Committees | Internal | Passing Juice |
| Share Price | Internal | Passing Juice |
| Share Buyback | Internal | Passing Juice |
| Share Details | Internal | Passing Juice |
| ADR Program | Internal | Passing Juice |
| Analyst Coverage | Internal | Passing Juice |
| Dividend Overview | Internal | Passing Juice |
| Nominal Capital | Internal | Passing Juice |
| Investment Calculator | Internal | Passing Juice |
| Issued Bonds | Internal | Passing Juice |
| Ratings | Internal | Passing Juice |
| Explore adidas careers | Internal | Passing Juice |
| Explore the adidas Foundation | External | Passing Juice |
| Shop on adidas.com | External | Passing Juice |
| See all | Internal | Passing Juice |
| DISCOVER THE ADIDAS LEGACY | Internal | Passing Juice |
| VISIT OUR BRAND NEWS SITE | External | Passing Juice |
| see all | Internal | Passing Juice |
| Annual Report | Internal | Passing Juice |
| Profile | Internal | Passing Juice |
| Financial Publications | Internal | Passing Juice |
| Financial Calendar | Internal | Passing Juice |
| report.adidas-group.com | Internal | Passing Juice |
| Read More | Internal | Passing Juice |
| Read More | Internal | Passing Juice |
| Read More | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
share adidas how more releases see press read careers culture
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| more | 29 |  |
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| read | 28 | |
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| adidas | 25 |  |
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| how | 9 | |
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| culture | 8 | |
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Usability
Url
Domain : adidas-group.com
Length : 16
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Perfect. Your declared charset is UTF-8.
W3C Validity
Errors : 0
Warnings : 0
Email Privacy
Great no email address has been found in plain text!
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
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Too bad, your website is using inline styles. |
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Great, your website has few CSS files. |
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Perfect, your website has few JavaScript files. |
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Too bad, your website does not take advantage of gzip. |
Mobile
Mobile Optimization
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Apple Icon |
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Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.adidas-group.com/en/sitemap.xml |
Robots.txt
https://adidas-group.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Great, your website has an analytics tool.
Google Analytics |
PageSpeed Insights
Device
Categories
Free SEO Testing Tool
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